Items where Author is "Wilson, B."

Abbasi, A.Z. and Ting, D.H. and Hlavacs, H. and Wilson, B. and Rehman, U. and Arsalan, A. (2022) Personality differences between videogame vs. non-videogame consumers using the HEXACO model. Current Psychology, 41 (5). pp. 2733-2746.

Hussain, A. and Abbasi, A.Z. and Hollebeek, L.D. and Schultz, C.D. and Ting, D.H. and Wilson, B. (2022) Videogames-as-a-service: converting freemium- to paying-users through pop-up advertisement value. Journal of Services Marketing, 36 (3). pp. 398-415.

Hussain, A. and Abbasi, A. and Hollebeek, L.D. and Schultz, C.D. and Ting, D.H. and Wilson, B. (2021) Videogames-as-a-service: converting freemium- to paying-users through pop-up advertisement value. Journal of Services Marketing.