Items where Author is "Asif, M."
Abbasi, A.Z. and Asif, M. and Shamim, A. and Ting, D.H. and Rather, R.A. (2023) Engagement and consumption behavior of eSports gamers. Spanish Journal of Marketing - ESIC, 27 (2). pp. 261-282. ISSN 24449695
Asif, M. and Khan, P.A. and Irfan, F. and Salim, M. and Jan, A. and Khan, M. (2023) Is gender diversity is diversity washing or good governance for firm sustainable development goal performance: A scoping review. Environmental Science and Pollution Research. ISSN 09441344
Jan, A.A. and Lai, F.-W. and Asif, M. and Akhtar, S. and Ullah, S. (2022) Embedding sustainability into bank strategy: implications for sustainable development goals reporting. International Journal of Sustainable Development and World Ecology. ISSN 13504509
Qureshi, M.A. and Asif, M. and Hassan, M.F. and Abid, A. and Kamal, A. and Safdar, S. and Akber, R. (2022) Sentiment Analysis of Reviews in Natural Language: Roman Urdu as a Case Study. IEEE Access.
Qureshi, M.A. and Asif, M. and Hassan, M.F. and Abid, A. and Kamal, A. and Safdar, S. and Akber, R. (2022) Sentiment Analysis of Reviews in Natural Language: Roman Urdu as a Case Study. IEEE Access, 10. pp. 24945-24954.
Qureshi, M.A. and Asif, M. and Hassan, M.F. and Mustafa, G. and Ehsan, M.K. and Ali, A. and Sajid, U. (2022) A novel auto-annotation technique for aspect level sentiment analysis. Computers, Materials and Continua, 70 (3). pp. 4987-5004.
Abbasi, A.Z. and Asif, M. and Hollebeek, L.D. and Islam, J.U. and Ting, D.H. and Rehman, U. (2021) The effects of consumer esports videogame engagement on consumption behaviors. Journal of Product and Brand Management, 30 (8). pp. 1194-1211.